Advanced Program in Entrepreneurship Innovation Management | Learning Journey | CATÓLICA-LISBON

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Advanced Program in Entrepreneurship and Innovation Management

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Part One: Innovation Perspective

2h		Opening of PAEGI Filipe Santos Ricardo Jorge
1,5h		Transforming the World with Impact: Fireside chat by Filipe Santos with Christoph Birkholtz, serial impact entrepreneur Filipe Santos
3,5h		Business Innovation, Creativity and Ideas Ricardo Jorge
3,5h		Social Innovation Filipe Santos
3,5h		Digital Innovation Paulo Cardoso do Amaral
3h		Impact Business Bootcamp: Customer and Value Offer Filipe Santos Ricardo Jorge
2h		Impact Business Bootcamp: Design and Validate the Business Model Filipe Santos Ricardo Jorge
2h		Impact Business Bootcamp: Pitching and Implementation Plan Filipe Santos Ricardo Jorge

Part Two: Skills and Tools for Innovation

7h		Detail Managing Change and Entrepreneurial Work Teams Luís Caeiro This module is residential and will be held in the city of Évora.
7h		Strategies and Technics of Negotiation João Matos
7h		Planning Marketing of New Products Pedro Celeste
7h		Financial Analysis of Projects Sílvia Cortês
3,5h		Competitive Strategy Analysis and Sustainable Growth
-		Mentoring to Projects: Solution Validation

Part Three: Implementation and Management of Innovation

3,5h		Financing Instruments for Innovation Filipe Santos
3,5h		Survival and Growth Techniques in Startups Ricardo Jorge André Albuquerque
3,5h		Organizational Design for Innovation Ricardo Jorge
3,5h		Communication Techniques and Pitching Frederico Fezas Vital
3,5h		Technics of Marketing Digital Tiago Silvério Marques
-		Project Mentoring: Pitch Communication and Preparation
3,5h		Final Pitch of the Projects Filipe Santos Ricardo Jorge

Faculty